B2B GEO agency · Measure. Produce. Prove what moved.

Win the AI shortlist.

When a buyer asks ChatGPT, Claude, Gemini or Perplexity which vendor to choose, the answer keeps only a few brands. We measure whether yours is one of them, identify what holds it back and produce the assets that move the answer.

Free Quick Scan · expert video walkthrough within 48 hours
AI assistant · Cybersecurityexample
Which cybersecurity platform should a mid-size US company choose?
AI answer

For a mid-size company, the most frequently recommended solutions are:

  1. 01 Vendor A
  2. 02 Vendor B
  3. 03 Your brand

source · your pillar pagesource · comparison profile

Before: absent from the answer. After: on the shortlist, with its sources.

AI engines measured

ChatGPTClaudeGeminiPerplexityGoogle AI Overviews

On request

Microsoft CopilotDeepSeekGrok
Measured case study

Don't trust the score. Trust the experiment.

A US B2B SaaS vendor (anonymized). Same 50 questions, same engines, measured before and 44 days after.

+37%

more answers naming the brand

128 → 175 of 1,000

×5.7

citations on the 13 targeted questions

11 → 63 of 260

10th → 6th

against cited competitors

share of voice 3.29% → 4.42%

54

answers citing our assets

3 assets published

Google AI Overviews

Outside top 10 → 6th source

The client's site among the sources cited by Google AI Overviews

26 → 35

answers citing the site

out of 250 searches

Why ZivRank

A tracker shows the problem.
An agency produces content.
ZivRank closes the loop.

A tracker

shows the problem.

Measurement · Dashboard · Alert

and then what?

An agency

produces content.

Content · Publishing · Distribution

impact not measured

ZivRank

closes the loop.

  1. MeasureWhat AI engines answer about your market.
  2. DiagnoseWhere your brand drops out, and why.
  3. DecideThe questions to take on first.
  4. ProduceThe assets AI engines pick up.
  5. Re-measureThe same protocol, to prove what moved.

we start again with what worked

  • Same protocol before / after
  • Noise floor ±15%, set before the result
  • What did not move is published too
Market context

Buyers ask AI before they call you.

And the answer keeps only a few brands. Four figures to size what is at stake.

900M+
weekly ChatGPT users
6–8%
AI search conversion rate vs 2–3% for classic SEO
99%
of measured B2B buying searches show a Google AI Overviews answer
Source: ZivRank measurement, 250 searches, September 2026
#1
YouTube, then Reddit: the sources AI engines cite most in a measured B2B market
Source: ZivRank measurement, 12,985 citations, August 2026
Quick Scan · free

Are you in the AI's answer right now?

The Quick Scan asks AI assistants your buying questions. Within 48 hours, an expert shows you on video whether your brand is cited, which competitors are cited instead, and where to start.

Check my AI visibility →
Best EDR for mid-size companiesexample
ChatGPT
Your brandCompetitor ACompetitor B
Perplexity
Your brandCompetitor ACompetitor C
Gemini
Your brandCompetitor B
Claude
Your brandCompetitor A

namedsource onlyabsent

The buying questions your customers ask AI:

“Best EDR for mid-size companies”“Which managed SOC provider to choose”“SOC 2 compliance software for startups”“Billing software for SaaS companies”“Best B2B CRM for mid-market teams”“Which B2B marketing agency to hire”“ESG reporting platform for enterprises”“Energy management software for facilities”“Top cybersecurity consulting firms in the US”“Best project management tool”“Best HR software for small businesses”“B2B analytics tools compared”
Pricing

A baseline, then credits.

Start with the free Quick Scan. Move to the program when you want to move the answer.

Continuous Scan

$390/month

3 credits per month

Tracks your visibility, plus one audit and one third-party profile.

See details

Core

$2,300/month

12 credits per month

The program to get started: measurement, audit, assets produced.

Book a 30-min call

Growth

$3,500/month

20 credits per month

More assets every month, on more questions.

Book a 30-min call

From Core: $2,000 baseline audit, included in your six-month program, billed upfront. All plans and credit costs →

FAQ

Everything about AI visibility

The questions B2B leaders ask about GEO.

All questions about AI visibility →

What is GEO (Generative Engine Optimization)?
GEO is the work of improving a brand's place in the answers of generative AI engines: ChatGPT, Claude, Gemini, Perplexity, Google AI Overviews. SEO aims for a ranking in a list of links; GEO aims for the answer itself, at the moment a buyer asks a buying question.
What is the difference between SEO and GEO?
SEO optimizes to appear in a list of links. GEO optimizes to be named or cited in a generated answer. The levers overlap (a readable site, useful assets) but differ on one point: AI engines rely heavily on third-party sources such as videos, forums and comparisons. In the B2B market we measured, YouTube and then Reddit were the two most cited sources.
How do you measure your visibility in ChatGPT?
By asking ChatGPT the buying questions of your market, several times each, and classifying every answer: brand named, cited as a source only, or absent. ZivRank asks 50 questions, 5 runs each, to ChatGPT, Claude, Gemini, Perplexity: 1,000 answers per measurement, with models frozen from one measurement to the next. A change below ±15% is treated as noise.
How does ZivRank measure Google AI Overviews?
Separately, because the metric is not the same: 250 searches per measurement (50 questions × 5). For each one, we record whether a Google AI Overviews answer is shown, which sources it cites and whether your site is one of them; organic results are counted separately. In the published case, the client's site went from outside the top 10 to the 6th source in AI Overviews.
What is an AI shortlist?
It is the short list of vendors an AI assistant gives when a buyer asks what to choose. Being on that list means being considered; not being on it means being ruled out before the first visit to your site. ZivRank measures the share of answers where your brand appears among three vendors or fewer.
Does ZivRank guarantee results?
No. We commit to the method and the execution: the same protocol before and after, a noise floor set in advance, and a report that shows what moved as well as what did not.

Is your brand on the shortlist?

See the questions where your competitors are named instead of you, across 5 engines.